Data Doesn't Lie

1 in 2

Cats will suffer from territorial stress when they don't have proper territory to claim. Territorial stress is linked to urinary blockages, kidney problems, and a shorter lifespan.

70%

Of cats without claimed territory are more likely to develop stress-related health issues like urinary problems and heart disease

96%

Showed calmer, more relaxed behavior within 2 weeks of using the Instinct Basket

*based on customer feedback

LOVED BY OVER 12,00 CAT OWNERS

WHY INSTINCT BASKET?

There are hundreds of cat beds and scratchers available. After a year of studying cat behavior, we created the only one designed for cat instincts, not aesthetics.

✔️ Natural rope triggers instant recognition
Paw pads recognize it like tree bark - biology does the work.

✔️ Pheromones sink in permanently synthetic materials repel scent within hours. Natural rope absorbs it forever.

✔️ Gets BETTER with every scratch
Worn = more scent = more trusted. Cheap products just fall apart.

✔️ Complete territory in one spot
Scratch the rim, sleep in the center, play with the toy - without leaving their claimed space

✔️ Built to last years, not months
Handwoven rope gets stronger with use. No replacement cycle.

Reduces Stress & Protects Health

More than 1 in 2 indoor cats suffer from territorial stress - living without a space they can truly claim as their own. This territorial stress is linked to urinary blockages, kidney problems, and a shorter lifespan. Sadly, cats hide their stress until it becomes a serious health issue.

That's why veterinarians recommend the Instinct Basket. The natural rope absorbs your cat's pheromones permanently, creating a territory that finally feels like theirs. Which is especially important for indoor cats who can't mark outdoor territory like nature intended.

Recommended by Veterinarians

Our Instinct Basket is recommended by Dr. Magda Sylburska, a certified veterinarian specializing in feline behavior. With extensive experience in indoor cat wellness and environmental enrichment, Dr. Sylburska values products that support natural feline instincts and long-term behavioral health. Crafted with behavioral insight, designed for lasting satisfaction - the Instinct Basket takes care of your cat's needs, so you can focus on bonding.

Does Your Cat Have Real Territory?

We all know cats need to scratch. But did you know that scratching isn't just about their claws - cats are hardwired to mark territory with their scent to feel safe. When every scratcher and bed is synthetic, they can't mark their territory. Without real territory, your cat never truly feels safe.

The Instinct Basket is the first cat bed designed for territorial instincts, not human aesthetics. Natural rope absorbs your cat's scent permanently - so every scratch makes it more theirs.

Cats with claimed territory are calmer, more confident, and less destructive. They're also less likely to develop stress-related health issues like urinary problems. With the Instinct Basket, you're giving your cat the one thing indoor life can't - a territory that's truly theirs.

Product information:
Color: White
Specifications: caramel bare nest M medium [3.50kg-9.00kg], caramel bare nest L large [9.00kg-15.00kg]
Material: cloth
Applicable object: Cat
Category: pet bed, Cage

Packing list:
Cat Nest*1

Product Image:

      

Instinct Basket | Meet The First Research-Backed Natural Territory for Indoor Cats – Designed for Comfort, Security & Feline Wellbeing

Perfect for Indoor Cats Across New Zealand Seeking a Safe, Natural and Enriching Territory

The Instinct Basket | Meet The First Research-Backed Natural Territory for Indoor Cats is designed for indoor cats in New Zealand who need a secure, calming and instinct-driven space within the home. Ideal for cat owners who understand the importance of behavioural enrichment, territory definition and stress reduction, this research-backed basket provides a structured environment that supports natural feline instincts while complementing modern indoor living.

Description – Instinct Basket | Meet The First Research-Backed Natural Territory for Indoor Cats

The Instinct Basket | Meet The First Research-Backed Natural Territory for Indoor Cats redefines how indoor cats experience space. Domestic cats retain strong territorial instincts inherited from their wild ancestors. In natural environments, cats establish defined territories that offer security, vantage points and personal boundaries. However, indoor living can restrict these instinctive behaviours, sometimes leading to stress, overgrooming, hiding, or territorial tension between multiple cats.

This research-backed natural territory solution is designed to address those behavioural needs directly. The structured basket form creates a clearly defined boundary that signals ownership and safety to your cat. The enclosed yet open-access design provides a protected resting area without isolating the cat from its surroundings. This balance supports both security and environmental awareness, which are critical components of feline behavioural health.

Constructed using durable, pet-safe materials, the basket provides structural stability while maintaining a natural aesthetic that integrates seamlessly into modern New Zealand homes. The interior surface offers a comfortable resting area that encourages extended relaxation, helping to reduce anxiety-related behaviours. The circular or contoured design supports a curled sleeping posture, which is a natural and instinctive position for warmth and protection.

Unlike ordinary cat beds that focus solely on softness, this product is built around behavioural science principles. The research-backed concept emphasises territory creation, boundary reinforcement and predictable space allocation. Cats thrive in environments where they can identify safe zones. Providing a dedicated natural territory reduces competition in multi-cat households and supports individual behavioural stability.

Placement flexibility allows the Instinct Basket to function as a ground-level retreat or as part of a vertical enrichment setup. When positioned in elevated areas, it enhances environmental control and surveillance, supporting a cat’s instinct to observe its surroundings from a secure vantage point.

The materials are selected for durability and ease of maintenance. Surfaces can be cleaned easily to maintain hygiene standards, particularly important in indoor environments. The basket maintains structural integrity over time, resisting flattening or deformation commonly seen in lower-quality bedding products.

For New Zealand households where indoor cats may face limited outdoor access due to wildlife protection policies or safety concerns, this product offers a meaningful enrichment solution. It transforms passive resting into instinct-supportive territory occupation.

Key Points

Research-Backed Design: Developed around behavioural science principles that support natural feline territorial instincts and stress reduction.

Defined Territory Structure: Provides a clear, personal space that enhances security and reduces territorial tension in multi-cat homes.

Comfort-Focused Construction: Supports natural curled resting posture while maintaining stable structural form.

Durable and Easy to Maintain: Made from pet-safe materials designed for long-term indoor use with simple cleaning requirements.

Benefits

Reduced Stress and Anxiety: Creating a dedicated territory supports emotional stability and minimises stress-related behaviours.

Improved Behavioural Balance: Encourages natural resting patterns and reinforces healthy environmental boundaries.

Enhanced Indoor Enrichment: Adds structure and purpose to indoor environments where outdoor territory is limited.

Supports Multi-Cat Harmony: Clearly defined spaces reduce competition and promote coexistence in shared households.

Why Choose This Instinct Basket | Meet The First Research-Backed Natural Territory for Indoor Cats?

This product stands apart from standard cat beds because it is built around behavioural research rather than simple comfort alone. Many bedding products provide softness but do not address a cat’s instinctive need for defined territory. The Instinct Basket is intentionally structured to meet those needs.

For New Zealand cat owners who prioritise animal wellbeing, environmental enrichment and behavioural health, this basket offers a science-informed solution. It supports instinctual behaviours while fitting seamlessly into modern indoor spaces.

Its durability, structured design and research-backed foundation make it a long-term investment in your cat’s comfort and psychological wellbeing. It is not just a resting place — it is a territory designed to meet instinctual requirements.

Conclusion

The Instinct Basket | Meet The First Research-Backed Natural Territory for Indoor Cats delivers more than comfort. It provides structure, behavioural support and a defined safe zone that indoor cats instinctively seek.

For NZ households looking to enhance feline wellbeing, reduce stress and create purposeful indoor enrichment, this research-backed natural territory basket offers a practical and scientifically grounded solution.